This is the first thing you need to do when you are thinking about the marketing of your product. There are multiple social media channels to cover, But which one want to pick. There is Facebook, Twitter, Instagram, Linkedin, Youtube, and Pinterest. Todays Whats App is also a platform to do marketing. Twitter is mainly used for customer-related services. The magic of 280 Characters is perfect for those who want to say more in fewer words. You already knew about Instagram and Facebook. If the product is visual good, then use Instagram. LinkedIn is purely for Professionals. Here you can not post-normal stuff like Facebook. If you deal in the B2B market, then it is best. This is one of the first Basics of Social Media Marketing.