As mentioned by several already they are now owned by the Swatch Group who also own Omega. According to Swatch, Longines are in the high range of their watch portfolio, and Omega is in their prestigious & luxury range. I would have to agree with this, although my Longines is a very well made & finished watch, the Omega is better, but then again it cost twice as much. It all goes back to the same statements made may times here.
